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Brent Haeseker

Brent Haeseker - Author for NetSource Tips

Brent Haeseker is a website consultant with NetSource Technologies. He has spent 10 years with the company, originally as a website developer and search engine optimization specialist. Brent loves social media, SEO, website usability, online marketing, online applications and things that rhyme with "orange".

Launching Websites, Launching Rockets

June 30, 2010

Last month I had the extreme privilege of being selected by NASA to report live at the launch of STS-132, the last scheduled mission for the space shuttle Atlantis.  After a thorough screening process I was issued press credentials and allowed 2 day access to the historic NASA Launch Complex 39 Press Site next to [...]

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4 Trends in Social Media for 2010

December 28, 2009

We all know about Twitter and Facebook – how could we not as they have been beaten into our brains over the last year.  Most of us are likely fatigued from the overload of media attention they have generated – Facebook this, Twitter that.  Yet if you use these tools to help promote your business, [...]

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Is SideWiki Google Graffiti?

October 12, 2009

Google is huge, no doubt, but one area they have struggled is in establishing a social networking platform to connect their huge user base.  The more time users spend with Google – the more opportunities for Google to monetize off of them.  Granted, they have a lot of cool and free tools to play with, [...]

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Using Twitter Power Tools to Improve Your Social Media Productivity

August 14, 2009

Now that the hype has settled and the new website smell has faded, let’s take a look at Twitter and how to maximize it’s effectiveness via third party Twitter tools.  These tools come in various forms; from websites, desktop apps to mobile phone applications, there are many ways to get your tweets [...]

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Is it Brand New, or New Branding?

June 8, 2009

This has been a busy year so far for companies trying to get noticed. Now I can understand with the recession that there is cause for concern and more reason to bring attention to your business. But attention alone doesn’t make a customer suddenly what to do more business with you. There [...]

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Using a Blog to Get More Pages Indexed by Google

March 18, 2009

So, you’re still thinking this whole blogging thing is silly? Yet you want your website to rank well and bring a lot of visitors to your website?
If these two statements apply to you, then truth be told, you’d be silly not to consider a blog.

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2009 Will Be the Year of Big Internet Business

January 31, 2009

Yep, that is my predicition.
In 2009, while our economy continues to slug along, those that do a good job of marketing themselves online stand to have a very good year. We’ve all probably heard stories of how a lot of people became rich during the Great Depression – because it is true. Those [...]

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Using Usability to Make Your Site More Usable

January 26, 2009

There is a book in our office that has been required reading for all staff members for the last 3 years.  This book is called “Don’t Make Me Think” by Steve Krug.  The book is about usability of website design and how you don’t want to have your site visitors have to think when they [...]

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Your Website is not Yours – It’s your Customer’s

January 20, 2009

Too many business owners get caught in the trap of making a website something that they like as opposed to researching what type of site will best convert visitors into buying customers.  I commonly hear “I want” this or “I want” that without having answers to how a customer might percieve those things.  I’m not [...]

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Design by Committee Causes Much Pity

January 16, 2009

No matter how optimistically it is presented, no matter how often it is mentioned that “everyone’s onboard” and no matter how much you want to believe it will work for the better, design by committee is a process that delays the completion of a website that no one involved will be happy with.
I have [...]

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Drinking the SEO Kool-Aid – An Interview with Netsource SEO Consultant Ed Cehi

November 4, 2008

I am fortunate to work with a talented team of experts at NetSource Technologies.  One of these experts is Ed Cehi, our search engine consultant.  Ed gave me a few minutes of his valuable time to answer some common questions clients ask me.
Brent: What is the first thing a site owner can do to increase [...]

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Weekend in Tallahassee

March 20, 2006

This weekend I was in Tallahassee as a delegate for the Greater Ocala Advertising Federation at the quarterly district conference. As a first time delegate, I found it interesting to sit back, observe and learn about the operations of the advertising federation and my role within it. More interesting was to see how [...]

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NetSource wins more ADDY’s!

February 27, 2006

On February 10, 2006 our local ADDY Award Ceremony was held at the Ocala Hilton. Most of the NetSource gang were on hand to recieve our ADDY Awards for two recent website we created – Ocala EDC and Santos Bike Shop. These two sites mark the 28th and 29th ADDY Awards we have [...]

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